Geographic Information Systems/Marketing Certificate

Program Code: 1C12953

This certificate program provides students with the skills to use Geographic Information Systems (GIS) computerized mapping techniques in the field of marketing. Combining the latest computer graphics and marketing research methods, students will learn to create maps to locate customers, evaluate business sites, plan distribution networks and sales territories, and find new business opportunities.

To earn a certificate, students must complete the required courses as listed with a minimum grade of “C.” At least 50% of all course work must be completed at Cypress College.

Required Courses Are Listed in Suggested Sequence
MKT 222 CPrinciples of Marketing3
MKT 210 CConsumer Behavior3
MKT 224 CInternational Marketing3
GEOG 230 CIntroduction to GIS3
GEOG 231 CGIS: Spatial Analysis3
Total Units15