Fashion Merchandising Certificate

PROGRAM CODE: 2C21274A

The Fashion Merchandising Certificate is designed to provide a course of study that prepares students for entry-employment as a professional and competent in fashion merchandising fields such as fashion merchandiser, fashion apparel buyer, visual merchandiser, and fashion sales representative. Individuals with this certificate are able to know how to sell and market apparel, merchandise apparel lines, and visually showcase apparel in all aspect from digital to brick and mortar stores. A grade of C or better is required in each course taken. The Fashion Merchandising Certificate requires the completion of 35-39 units.

Required Courses (31-33 units):
FASH 107 FApparel Analysis3
FASH 145 FField Studies in Fashion1
FASH 150 F Introduction to the Fashion Industry3
FASH 152 FReady-to-Wear Evaluation3
FASH 183 FFashion Marketing3
FASH 206 FTextiles4
FASH 220 FRetail and Fashion Buying3
FASH 221 F Advanced Retail and Fashion Buying3
FASH 250 FFashion Promotion3
BUS 131 F Principles of International Business3
FASH 299 FFashion Industry Internship2-4
Restrticted Electives (4-6 units):4-6
Professional Image2
Fashion History - The Evolution of Dress, Culture and Style (formerly Fashion History of Costume)3
Principles of Import and Export3
Fashion Design Portfolio2
Careers in Fashion1
Total Units35-39

Outcome 1: Design a chart of all consumer behaviors in the fashion businesses and evaluate each to understand the target customer for a retail store.

Outcome 2: Examine and differentiate the role of the retail fashion buyer in today's environment, developing goals and strategies for employment in fashion merchandise.

Outcome 3: Demonstrate an understanding of how technology and other advancements continue to change the retail environment and communicate your results to the fashion industry.

Outcome 4: Define and discuss the role of the retail fashion buyer identifying the decisions, issues, and challenges found in today's retail environment.


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