Retail Management Certificate

Division: Business and Computer Information Systems


The Retail Management Certificate will prepare students to earn supervisory positions in retail. Beginning as a clerk or cashier, the student can advance to assistant manager, manager, and upper management. A minimum grade of C is required in each course. This certificate requires 18-19 units.

Required Courses (15 units)
MKT 203 F Principles of Retail Management3
MKT 100 FIntroduction to Marketing3
MKT 151 F Digital Marketing (formerly New Media)3
MKT 208 FPrinciples of Selling3
BUS 267 F Principles of Supervision3
Choose elective courses from the following for a total of 3-4 units:3-4
Small Business Accounting3
Principles of Advertising3
Legal Environment of Business3
Honors Legal Environment of Business
Introduction to Business3
Principles of E-Commerce3
Creativity Matters!3
Business Communications3
Critical Reasoning and Writing for Business (formerly Writing for Business)
Honors Critical Reasoning and Writing for Business (formerly Honors Writing for Business)
Business Internship (formerly BUS 061 F)2-4
Total Units18-19

Outcome 1: Use a working vocabulary of retail/business terminology.

Outcome 2: Explain the various methods of business-to-consumer marketing, with an understanding of the differences between traditional and digital tools.