Media Arts Design

Division: Fine Arts

(formerly Art Computer Graphics, ACG)

Division Dean

Dr. Katy Realista

Faculty

Katalin Angelov
Edward Giardina
Ian Holmes

Counselors

Renay Laguana-Ferinac
Renee Ssensalo

MAD 100 C  Introduction to Media Arts Design-Mac 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on the use of electronic or digital; paint, drawing, digital imaging, video capture and output, animated gif's, and page layout programs. The use of various Macintosh input and output devices will be covered. Designed for artists to input, create, manipulate and output graphic imagery including static, video and motion graphic elements. This class is intended as a gateway into the varied offerings of the Media Arts Design program, where the student can pursue more in-depth study on the topic(s) that most attracted them during this introductory class. $20 materials fee payable at registration. (CSU/C-ID: ARTS 250)

MAD 101 C  Introduction to Media Arts Design-Win 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on the use of electronic or digital; paint, drawing, digital imaging, video capture and output, animated gif's, and page layout programs. The use of various Windows input and output devices will be covered. Designed for artists to input, create, manipulate and output graphic imagery including static, video and motion graphic elements. This class is intended as a gateway into the varied offerings of the Media Arts Design program, where the student can pursue more in-depth study on the topic(s) that most attracted them during this introductory class. $20 materials fee payable at registration. (UC/CSU/C-ID: ARTS 250)

MAD 102 C  Introduction to WEB Design (formerly Introduction to WEB Graphics-Mac) 3 Units

Term hours: 36 lecture and 72 laboratory. This course is an overview of the many uses of media arts design, with an emphasis on web publishing for the Internet. In the course of the semester, students create a personal web page enriched with such audiovisual elements as animation, sound, video and different types of still images. This course is intended as a gateway into the varied offerings of the Media Arts Design program, where the student can pursue more in-depth study on the topics that most attracted them during this introductory class. $20 materials fee payable at registration. (UC/CSU)

MAD 103 C  Exploring WEB Design (formerly Introduction to WEB Graphics-Windows) 3 Units

Term hours: 54 lecture. This course is an overview of the many uses of media arts design, with an emphasis on web publishing for the internet. During the course of the semester, the students create a personal webpage enriched with such audiovisual elements as animation, sound, video and different types of still images. This course is intended as a gateway into the varied offerings of the Media Arts Design program where the student can pursue more in-depth study on the topics that most attracted them during this introductory course. (UC/CSU)

MAD 104 C  Introduction to 3D Graphics-Mac 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course is an overview of 3D computer graphics, with an emphasis on 2D paint and 3D modeling & animation software used in animation on the Macintosh. In the course of the semester, students create original 3D still and animation imagery for their portfolio. This class is intended as a gateway into the varied offerings of the Art Computer Graphics program, where the student can pursue more in-depth study on the topic(s) that most attracted them during this introductory class. $20 materials fee payable at registration. (CSU)

MAD 105 C  Introduction to 3D Graphics-Win 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This is an overview of 3D computer graphics, with an emphasis on 2D paint and 3D modeling & animation software used in animation on a Windows computer. In the course of the semester, students create original 3D still and animation imagery for their portfolio. This class is intended as a gateway into the varied offerings of the Art Computer Graphics program, where the student can pursue more in-depth study on the topic(s) that most attracted them during this introductory class. $20 materials fee payable at registration. (CSU)

MAD 106 C Social Media Vlog Production 3 Units

Term hours: 36 lecture and 72 laboratory. This course examines the evolving role social media and video play in the cultural and business segments of 21st Century life. Students will learn to create a Vlog or Video Blog, shoot and edit video and audio content. Students will develop a plan to distribute and market their Vlog brand identity. $20 materials fee payable at registration. (CSU)

MAD 107 C Motion Graphics I 3 Units

Term hours: 36 lecture and 72 laboratory. This course introduces students to the motion graphics capabilities of Apple Motion. Projects assigned during the course will increase students¿ skill with both the creative and the technical challenges posed by motion graphics based on common professional uses of Apple Motion for web, broadcast and film industries. Students will create projects that will be suitable for use in video and animation productions. $20.00 Materials Fee - Payable at Registration. (UC/CSU)

MAD 108 C Digital Video Production I-Win 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course introduces Windows digital video production techniques including single camera operation and procedures, basic principles and techniques of sound and scriptwriting, and digital video editing. Course topics include the operation of digital camcorders; lighting and sound equipment and post production digital editing suites; concepts and techniques of nonlinear digital editing, including organization of the editing process; working the time line and audio editing, with emphasis on the principles and aesthetics of video editing. $20.00 Materials Fee - Payable at Registration. (CSU)

MAD 109 C Digital Video Production I-Mac 3 Units

Term hours: 36 lecture and 72 laboratory. This course introduces digital video Macintosh production techniques including single camera operation and procedures, basic principles and techniques of sound and scriptwriting, and digital video editing. Course topics include the operation of digital camcorders; lighting and sound equipment and post production digital editing suites; concepts and techniques of nonlinear digital editing, including organization of the editing process; working the time line and audio editing, with emphasis on the principles and aesthetics of video editing. $20 materials fee payable at registration. (CSU)

MAD 110 C  Animation History and Technology 3 Units

Term hours 54 lecture. This course is an introduction to the history and technological development of the field of animation. Animation will be explored from various perspectives: chronology, form, culture, and by personality. Emphasis is placed on examining how animation records, reflects and comments on world events and culture. (CSU, CSU GE)

MAD 111 C Introduction to Media Writing 3 Units

Advisory: Eligibility for ENGL 100 C

Term hours: 54 lecture. This is a basic introductory course in writing for the film and electronic media. Emphasis on preparing scripts in proper formats, including fundamental technical, conceptual and stylistic issues related to writing fiction and non-fiction scripts for informational and entertainment purposes in film and electronic media. Includes a writing evaluation component as a significant part of the course requirement. (CSU)

MAD 112 C Electronic Illustration-Mac 3 Units

Term hours: 36 lecture and 72 laboratory. This course focuses on the Macintosh generation of Postscript (vector) images for integration into desktop publishing/page layout software and as stand-alone images allowing high resolution output. The course offers the professional artist basic Macintosh skills needed for employment and/or advancement. $20 materials fee payable at registration. (CSU)

MAD 113 C  Electronic Illustration - Windows 3 Units

Term hours: 36 lecture and 72 laboratory. This course focuses on the Windows generation of Postscript (vector) images for integration into desktop publishing/page layout software and as stand-alone images allowing high-resolution output. The course offers the professional artist basic Windows skills needed for employment and/or advancement. $20 materials fee payable at registration. (CSU)

MAD 114 C Electronic Illustration II-Mac 3 Units

Term hours: 36 lecture and 72 laboratory. This course is intended for the graphic designer, illustrator and fine artist, focusing on the advanced usage of several 2D vector based drawing software packages. The course focuses on the advanced usage of Macintosh generation of Postscript (vector) images for integration into desktop publishing/page layout software and as stand-alone images allowing high-resolution output. The course offers the professional artist advanced Macintosh skills needed for employment and/or advancement. $20 materials fee payable at registration. (CSU)

MAD 115 C  Electronic Illustration II - Windows 3 Units

Term hours: 36 lecture and 72 laboratory. This course is intended for the graphic designer, illustrator and fine artist, focusing on the advanced usage of several 2D vector based drawing software packages. The course focuses on the advanced usage of Windows generation of Postscript (vector) images for integration into desktop publishing/page layout software and as stand-alone images allowing high-resolution output. The course offers the professional artist advanced Windows skills needed for employment and/or advancement. $20 materials fee payable at registration. (CSU)

MAD 116 C  Graphic Design I (formerly ART 140 C) 3 Units

Term hours: 36 lecture and 72 laboratory. This is a basic course in advertising/graphic design, with emphasis on problem solving in lettering, typography, and trademark design. It includes development of concept development, layout, and presentation skills. Projects include lettering design, layout, trademark design, and typography. Students are introduced to non-electronic and electronic design techniques. Materials fees are for materials provided by the department. $25.00 materials fee - payable at registration. (UC/CSU)

MAD 117 C  Graphic Design II (formerly MAD 144 C) 3 Units

Prerequisite(s): MAD 116 C with a grade of C or better.

Term hours: 36 lecture and 72 laboratory. This is an intermediate course in advertising/graphic design with emphasis upon development of a highly comprehensive finished portfolio. Course includes refinement of concept development, layout, and presentation skills. Students refine their non-electronic and electronic design techniques. Material fees for materials are provided by the department. $25 materials fee payable at registration. (CSU)

MAD 118 C  Graphic Design III (formerly ART 142 C) 3 Units

Prerequisite(s): MAD 117 C with a grade of C or better.

Term hours: 36 lecture and 72 laboratory. This is an advanced course in advertising/graphic design with an emphasis upon development of comprehensive finished portfolio pieces. This course includes group and individual design projects planned to provide experience in all steps of graphic design from concepts and development of a campaign continuity to production specifications. Special attention and emphasis is placed on planning and preparation of an advertising/graphic portfolio. Materials fees for materials are provided by the department. $25 materials fee payable at registration. (CSU)

MAD 119 C Multimedia Mobile Design 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course is designed to introduce the student to the various disciplines involved in the creation of multimedia products including evolving mobile platforms. These disciplines include, computer graphics and visual design, web based content creation, digital photography, video recording, video editing, digital illustration and animated content. $20 materials fee payable at registration. (CSU)

MAD 120 C 3D Modeling-Mac 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on computer generated 3D design techniques through the use of Macintosh based three-dimensional design programs. The course emphasis is on the introduction of three-dimensional concepts, the use of modeling tools, menu structures and modeling building applications of 3D design systems. Skills taught in this course will give students the ability to create original three-dimensional computer generated models of organic or mechanical design and animate them. $20 materials fee payable at registration. (CSU)

MAD 121 C 3D Modeling-Windows 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on computer generated 3D design techniques through the use of Windows based three-dimensional design programs. The course emphasis is on the introduction of three-dimensional concepts, the use of modeling tools, menu structures and modeling building applications of 3D design systems. Skills taught in this course will give students the ability to create original three-dimensional computer generated models of organic or mechanical design and animate them. $20 materials fee payable at registration. (CSU)

MAD 122 C History of Graphic Design 3 Units

Advisory: ENGL 060 C.

Term hours: 54 lecture. This course surveys the history of visual communication, design's sociopolitical and cultural contexts and the artistic and technological characteristics of various movements. Students gain a broad understanding of design and its dynamic past to discover inspiration for the present. Students conduct research, propose, and create a project inspired by the designers and movements studied. (UC/CSU, AA GE)

MAD 132 C Electronic Paint-Mac 3 Units

Term hours: 36 lecture and 72 laboratory. The course focus is on the usage of Macintosh based software using a variety of natural-media software for the manipulation of bit-mapped (raster) images. Course topics include creation of original drawings; paintings and illustrations, using an assortment of digitally based chalks, pens, paints, inks, papers and textures. The course offers the professional artist raster based digital drawing /painting and illustration skills, on a Macintosh computer, needed for employment and/or advancement. $20 materials fee payable at registration. (CSU)

MAD 133 C  Electronic Paint - Windows 3 Units

Term hours: 36 lecture and 72 laboratory. This course focus is on the usage of Microsoft Windows based software using a variety of natural-media software for the manipulation of bit-mapped (raster) images. Course topics include creation of original drawings; paintings and illustrations, using an assortment of digitally based chalks, pens, paints, inks, papers and textures. The course offers the professional artist raster based digital drawing /painting and illustration skills, on a Windows computer, needed for employment and/or advancement. $20.00 Materials Fee - Payable at Registration. (CSU)

MAD 134 C Digital Imaging-Mac 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses is on the usage of Macintosh based software for the manipulation of bit-mapped (raster) images using illustrative, photographic, scanned and video images as the basis for image manipulation. Course topics include image enhancement, editing, composite, retouching, photo montages, prepress, color separations and web based images. $20 materials fee payable at registration. (CSU)

MAD 135 C  Digital Imaging - Windows 3 Units

Term hours: 36 lecture and 72 laboratory TBA. The course focus is on the usage of Microsoft Windows based software for the manipulation of bit-mapped (raster) images using illustrative, photographic, scanned and video images as the basis for image manipulation. Course topics include image enhancement, editing, composite, retouching, photomontages, prepress, color separations and Web based images. $20 materials fee payable at registration. (CSU)

MAD 136 C Digital Imaging II-Mac 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on the advanced usage of Macintosh based software for the manipulation of bit-mapped (raster) images using illustrative, photographic, scanned and video images as the basis for image manipulation. Course topics include image enhancement, editing, composite, retouching, photo montages, prepress, color separations and web based images. $20 materials fee payable at registration. (CSU)

MAD 137 C  Digital Imaging II - Windows 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on the advanced usage of Windows based software for the manipulation of bit-mapped (raster) images using illustrative, photographic, scanned and video images as the basis for image manipulation. Course topics include image enhancement, editing, composite, retouching, photo montages, prepress, color separations and web based images. $20 materials fee payable at registration. (CSU)

MAD 140 C  Desktop Publishing I - Mac 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on the use of Macintosh software as an Ad-design tool to generate "digital camera ready" page layouts, integrating graphics, illustrations, photographs and text. Emphasis is placed on design of the page, precision and accuracy allowed by the computer, and varied output options for color composites and separations. Course topics include page design, page layout, text editing, font manipulation, importing artwork, prepress tools, spot and color separations. $20 materials fee payable at registration. (CSU)

MAD 141 C  Desktop Publishing I - Windows 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on the use of Microsoft Windows software as an Ad-design tool to generate "digital camera ready" page layouts, integrating graphics, illustrations, photographs and text. Emphasis is placed on design of the page, precision and accuracy allowed by the computer, and varied output options for color composites and separations. Course topics include page design, page layout, text editing, font manipulation, importing artwork, prepress tools, spot and color separations. $20 materials fee payable at registration. (CSU)

MAD 142 C  Desktop Publishing II - Mac 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on the intermediate use of Macintosh software as an Ad-design tool to generate page layouts, integrating graphics, illustrations, photographs and text. Emphasis is placed on the design of multi-page layout for various types of publications, pre-press, color separation and providing "digital camera ready" files for commercial projects. $20 materials fee payable at registration. (CSU)

MAD 143 C  Desktop Publishing II - Windows 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on the intermediate use of Windows software as an Ad-design tool to generate page layouts, integrating graphics, illustrations, photographs and text. Emphasis is placed on the design of multi page layout for various types of publications, prepress, color separation and providing "digital camera ready" files for commercial projects. $20 materials fee payable at registration. (CSU)

MAD 145 C  Graphic Design 3 (formerly ART 142 C) 3 Units

Prerequisite(s): MAD 144 C with a grade of C or better.

Term hours: 36 lecture and 72 laboratory. This is an advanced course in advertising/graphic design with an emphasis upon development of comprehensive finished portfolio pieces. This course includes group and individual design projects planned to provide experience in all steps of graphic design from concepts and development of a campaign continuity to production specifications. Special attention and emphasis is placed on planning and preparation of an advertising/graphic portfolio. Materials fees for materials are provided by the department. $25 materials fee payable at registration. (CSU)

MAD 146 C  Desktop Publishing III - Mac 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on the advanced use of Macintosh based software as an Ad-design tool to generate digital "camera ready" page layouts, integrating graphics, illustrations, photographs and text. Emphasis on computer assisted layout, design and production techniques used in a "hands on" environment to create Visions magazine. $20 materials fee payable at registration. (CSU)

MAD 147 C  Desktop Publishing III - Windows 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on the advanced use of Windows based software as an Ad-design tool to generate digital "camera ready" page layouts, integrating graphics, illustrations, photographs and text. Emphasis on computer assisted layout, design and production techniques used in a "hands on" environment to create Visions magazine. $20.00 Material Fee - Payable at Registration. (CSU)

MAD 150 C  Intermediate Animation - Mac 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on intermediate skills in 3D computer modeling and animation with a Macintosh software program that is a standard in the industry. The course focus is on intermediate techniques in modeling, texturing, lighting, motion control, and rendering animations for various purposes. Skills taught in this course will give students the ability to create original three-dimensional computer generated models of intermediate organic or mechanical design with a high degree of realism and resolution. Animation techniques explored will provide cinematic realism and presentation. $20 materials fee payable at registration. (CSU)

MAD 151 C  Intermediate Animation - Windows 3 Units

Term hours: 36 lecture and 72 laboratory TBA. The course focuses on intermediate skills in 3D computer modeling and animation with a Windows software program that is a standard in the industry. The course focus is on intermediate techniques in modeling, texturing, lighting, motion control, and rendering animations for various purposes. Skills taught in this course will give students the ability to create original three-dimensional computer generated models of intermediate organic or mechanical design with a high degree of realism and resolution. Animation techniques explored will provide cinematic realism and presentation. $20 materials fee payable at registration. (CSU)

MAD 156 C Advanced Animation-Mac 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on advanced skills in 3D computer modeling and animation with a Macintosh software program that is a standard in the industry. The course focus is on advanced techniques in modeling, texturing, lighting, motion control, and rendering animations for various purposes. Skills taught in this course will give students the ability to create original three-dimensional computer generated models of advanced organic or mechanical design with a high degree of realism and resolution. Animation techniques explored will provide cinematic realism and presentation. The course will combine 3D modeling and animation with 2D graphics imagery through mapping, editing techniques and visual effects. $20 materials fee payable at registration. (CSU)

MAD 157 C  Advanced Animation - Windows 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on advanced skills in 3D computer modeling and animation with a Windows software program that is a standard in the industry. The course focus is on advanced techniques in modeling, texturing, lighting, motion control, and rendering animations for various purposes. Skills taught in this course will give students the ability to create original three-dimensional computer generated models of advanced organic or mechanical design with a high degree of realism and resolution. Animation techniques explored will provide cinematic realism and presentation. The course will combine 3D modeling and animation with 2D graphics imagery through mapping, editing techniques and visual effects. $20materials fee payable at registration. (CSU)

MAD 162 C  Multimedia Web Design - Mac 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on the Macintosh generation of multi-media content for integration into interactive visual presentations with a primary focus on web publishing. Students will create personal interactive presentations by using drawings, photographs, charts, graphs, sound, text and 2D animation. The final presentations will use various outputs including Web, CD, DVD and video. The course offers the professional artist Macintosh multimedia skills needed for employment and/or advancement. $20 materials fee payable at registration. (CSU)

MAD 163 C  Multimedia Web Design - Windows 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course focuses on the Windows generation of multi-media content for integration into interactive visual presentation. Students will create personal interactive presentations by using drawings, photographs, charts, graphs, sound, text and 2D animation. The final presentations will use various outputs including Web, CD, videotape, color and black and white laser printers etc. The course offers the professional artist windows multimedia skills needed for employment and/or advancement. $20 materials fee payable at registration. (CSU)

MAD 179 C  The Film Business-Conception to Exhibition 3 Units

Term hours: 54 lecture. This comprehensive and unique course will provide the Film/Media student with the actual tools to parallel their creative vision with the proper marketing strategies to succeed in the Film/Media business. This course will focus on the parallel businesses of film production and Film Distribution/Exhibition as the film making progress moves along. (CSU)

MAD 180 C Video Editing-Mac 3 Units

Term hours: 36 lecture and 72 laboratory. This course includes the study and hands-on use computers, assorted hardware, software, media recorders, and other tools and techniques used for editing and composition of video and audio sources. The course is to provide a thorough introduction to the world of digital video editing used in the fields of multimedia, digital cinema, web based streaming video and mobile video distribution. $20 materials fee payable at registration. (CSU)

MAD 181 C  Video Editing - Windows 3 Units

Term hours: 36 lecture and 72 laboratory. This course includes the study and hands-on use of Windows computers, assorted software, CD-ROMs, videodiscs, and other tools and techniques used for digitizing, editing and composition of video and audio sources. The course is to provide a thorough introduction to the world of desktop video used in the fields of multimedia, video editing (both on line and off line) and the creation of Quicktime movies. $20 aterials fee payable at registration. (CSU)

MAD 182 C Cinematography 3 Units

Term hours: 36 lecture and 72 laboratory. This is a course in digital cinema planning and production taught through hands-on experience, research and video production. Course topics include digital cinema as a distinct form of artistic expression; an investigation of the aesthetic, technological, economic, and social factors that contributed to the evolution of digital cinema; logistics, script development, sound recording, video and sound editing; and methods by which the visual and aural elements may be organized. The roles and responsibilities of the digital cinema artist will be examined, including skills and knowledge required in developing, budgeting, managing, producing, and distributing programs. $20.00 Material Fee - Payable at Registration. (CSU)

MAD 183 C  Preproduction for TV, Video and Film 3 Units

Term hours: 54 lecture. This course prepares students to make a film by teaching the necessary steps leading up to shooting the film in production. Topics covered include script, proposal, treatment, casting, crew, locations, financing, personnel, permits, unions, and talent. (CSU)

MAD 184 C Digital Video Explorations 3 Units

Term hours: 36 lecture and 72 laboratory. This course focuses on the experimental use of digital video and audio programs. This course is designed for students to input, create, manipulate and output experimental digital video. This class is intended as a gateway into the varied offerings of the Digital Cinema program, where the student can pursue more in-depth study on the topic(s) that most attracted them during this introductory class. $20 materials fee payable at registration. (CSU)

MAD 185 C Documentary Digital Cinema 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course provides an introduction to contemporary documentary filmmaking techniques used by digital cinema technicians and artists. Hands-on demonstration and lecture and group activities present technical and artistic approaches to documentary productions. Students participate in individual and group projects to produce documentary films. $20.00 Material Fee - Payable at Registration. (CSU)

MAD 186 C  Live Event Video and Audio Production 3 Units

Term hours: 36 lecture and 72 laboratory. This course is designed to introduce the student to the aesthetic concepts, basic skills, and techniques used by videographers to create story films. Students will acquire hands on knowledge of Digital Cinema applications and hardware used in live event videography. $20 materials fee payable at registration. (CSU)

MAD 187 C Motion Graphics II 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This advanced course studies in-motion graphics design and software. Topics include both technical and aesthetic issues for motion graphic composition and implementation. Students concentrate on one area to explore in depth and further develop their skills. Production workflow is emphasized. Current trends and styles are discussed. $20 materials fee payable at registration. (CSU)

MAD 188 C  Beginning Single Camera Production 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course provides an introduction to the theory, terminology, and operation of single camera video production, including composition and editing techniques, camera operation, portable lighting, video recorder operation, audio control and basic editing. This course focuses on the aesthetics and fundamentals of scripting, producing, directing on location, postproduction, and exhibition/distribution. $20 materials fee payable at registration. (CSU/C-ID: FTVE 130)

MAD 189 C Cinematography II 3 Units

Term hours: 36 lecture and 72 laboratory. This is an advanced course in digital cinema design and production planning taught through hands-on experience, research and video production. Course topics include digital cinema as a new media tool; synthetic lighting, technological advances in cinematography and emerging tools and techniques. $20 materials fee payable at registration. (CSU)

MAD 190 C Contemporary Art Studio 3 Units

Term hours: 36 lecture and 72 laboratory. This is a course in contemporary art making with a special emphasis on new genres and technology-based media, including projects in digital media, installation, performance, video, interdisciplinary media, and other nontraditional media and processes. The course will include lectures, discussions, field trips, and projects that address contemporary art and technology topics. (UC/CSU)

MAD 191 C Film Noir Genre 3 Units

Advisory: ENGL 100 C

Advisory ENGL 100 C. Term hours: 54 lecture. This course is an in depth exploration of Film Noir. The film genre identified by its crime melodramas where private investigators, innocents and deceptive characters live in a world of corruption, betrayal, obsession, intense romantic trysts and sudden violence. Films will be screened from this period in cinema which began in the early 1940's and continued to the late 1950's with echoes of the genre emerging up to the present. (UC/CSU, CSU GE, IGETC)

MAD 192 C Great Directors of Cinema 3 Units

Advisory: ENGL 100 C

Advisory ENGL 100 C. Term hours: 54 lecture. This course is a study of historically and aesthetically important film directors focusing on how their work has advanced and defined the art of cinema. The course will explore various directors in terms of themes, stylistic tendencies including use of cinematography tools and social/historical context. (UC/CSU, CSU GE, IGETC)

MAD 193 C Introduction to 2D Animation 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course is an introduction to 2D animation production including classical character animation and non-traditional techniques. The class will explore traditionally drawn and emerging digital animation techniques and technology. $20.00 Materials Fee - Payable at Registration. (CSU)

MAD 194 C Beginning Motion Picture Prod 3 Units

Term hours: 36 lecture and 72 laboratory TBA. This course provides an introduction to the theory, terminology, and process of motion picture production for film and television. Topics include basic cinematography including the operation, function and creative uses of production and post-production equipment, scriptwriting, camera operation, shot composition, lighting, sound recording and mixing, and editing. $20.00 Materials Fee - Payable at Registration. (CSU/C-ID: FTVE 150)

MAD 195 C Science Fiction Film Genre 3 Units

Advisory: ENGL 100 C

Advisory ENGL 100 C. Term hours: 54 Lecture. This course is an in depth exploration of the Science Fiction Film Genre. The genre is identified by speculative science based narratives which may include time travel, aliens, robots and other futuristic elements. Science fiction films have been used to explore political and social issues as well as human condition. A primary focus of this class is the analysis of technical advancements in film production and cinematic techniques and styles present in the genre. Students will be required to obtain and view films from a provided list. (UC/CSU, CSU GE, IGETC)

MAD 196 C Silent Film Genre 3 Units

Advisory: ENGL 060 C

Term hours: 54 lecture. This course is an in depth exploration of Silent Film Genre. The film genre identified as the first attempt at narrative storytelling using the film medium was popularized during the first three decades of the 20th Century. The course covers the history, technology and productions from the original silent era and continues into the contemporary era where silent film has experienced a rebirth. (UC/CSU, AA GE)

MAD 197 C Western Film Genre 3 Units

Advisory: ENGL 100 C

Advisory ENGL 100 C Term hours 54 lecture. This course is an in depth exploration of the Western Film Genre which originated in the United States. The film genre is identified by its heroes and villains struggling for control of the American frontier and conquest over the wilderness. Films will be screened from this period in cinema which began in the silent era and continue to the present. A focus will be placed on the technological advances in film production and cinematic styles that have influenced contemporary films. (UC/CSU, CSU GE, IGETC)

MAD 198 C Horror Film Genre 3 Units

Advisory: ENGL 060 C

Term hours: 54 lecture. This course is an in depth exploration of the Horror Film Genre. Horror films reflect social anxieties, and impact contemporary culture. The course covers the history, technology and productions of the horror film genre along with its influence on culture and other entertainment mediums. The course investigates cinematic techniques employed to create fear in audiences and examines the business of international horror cinema. Students analyze how horror films express character, philosophy, gender, desire, sexuality, and violence in the narrative mise-en-scene. The course investigates the audience's attraction to fear, the history of horror as entertainment and its part in spawning urban myths. (UC/CSU, CSU GE, AA GE, IGETC)

MAD 199 C Computer Graphics Studio 0.5-10 Units

Term hours: 27-540 laboratory depending on units attempted. This course is designed as an open laboratory for students currently enrolled in Fine Arts Division courses that require completion of digital assignments and/or personal digital portfolio development. This open lab with flexible hours is designed to provide students with space, computers, software, scanners, cameras, printers, and internet access. May be taken for a cumulative total of 10 units. Open Entry/Open Exit. Pass/No Pass. (CSU)

MAD 200 C  Storyboarding, Comics, Pre Visual 3 Units

Advisory: ART 120 C

Term hours: 36 lecture and 72 laboratory. This course covers the fundamentals of sequential art including: Storyboards, comics, and visual development. Emphasis on Story structure, camera shots, drawing and painting for comics, film/animation and the language of film/story boarding and including concept development and design of storyboards. Exploration of storyboard applications for new media content.$20 materials fee payable at registration. (CSU)

MAD 201 C 3D Typography for Media Design 3 Units

Advisory: MAD 100 C and MAD 101 C.

Term hours: 36 lecture and 72 laboratory. This is an intermediate course on typography with emphasis on its use in graphic communication. It includes development of concept development, layout, and presentation skills. Projects include lettering design, layout, and 3D typography. Students are introduced to electronic design techniques both in 2 dimensional and 3 dimensional forms. Materials fees are for materials provided by the department. $20 materials fee payable at registration. (UC) (CSU)

MAD 203 C Intermediate 2D Animation 3 Units

Prerequisite(s): MAD 193 C with a grade of C or better.

Term hours: 36 lecture and 72 laboratory TBA. This is an intermediate level course to 2D animation production including classical character animation and non-traditional techniques. The class will explore traditionally drawn and emerging digital animation techniques and technology. $20.00 Materials Fee - Payable at Registration. (UC/CSU)

MAD 204 C  Visual Development and Layout 3 Units

Advisory: ART 120 C

Term hours: 36 lecture and 72 laboratory. This course is focusing on visual development of characters, environments, backgrounds, architecture, and props using research, sketching, painting and color to create dramatic, stylized designs for animation, live action, theater and gaming. The primary goal is to provide a clear methodology to generate original, believable and inventive work with drawing and use of relevant computer software. $20 materials fee payable at registration. (CSU)

MAD 207 C  Projection Mapping for Live Entertainment 3 Units

Advisory: MAD 101 C, MAD 107 C and MAD 108 C.

Term hours: 36 lecture and 72 laboratory. This is an intermediate level course focusing on projection mapping a form of motion design using research, 2 dimensional and 3 dimensional software, lighting and color to create dramatic, stylized designs. These designs are to be projected on architectural surfaces during live action entertainment, stage production and concert venues. Primary goal is to provide a clear methodology to generate original, believable and inventive work with the use of relevant computer software. Materials fees are for materials provided by the department. $20.00 Materials Fee -- Payable at Registration. (UC/CSU)

MAD 210 C 3D Storyboarding and Layout 3 Units

Advisory: MAD 200 C, MAD 104 C, and MAD 105 C.

Term hours: 36 lecture and 72 laboratory. This course is focusing on 3D-layout, a specific form of digital ¿storyboarding¿ with emphasis on composing shots in 3D, positioning and animating the camera, loading any needed set pieces and characters into the shot and putting them into their positions. Primary goal of the class is to generate a clear 3D environment as well as limited character movement for each shot, based on a script or a storyboard. Students will work with relevant computer software. $20 materials fee payable at registration. (CSU)

MAD 295 C Media Arts Design Internship 1-4 Units

Term hours: 18-72 lecture. This course is an exploration of internship opportunities in the field of media arts including, graphic design,2D/3D modeling & animation, motion picture production, video production, computer graphics, visual effects and web design and Internet distribution of content. Pass/No Pass/Letter Grade Option (CSU)

MAD 298 C MAD Seminar 0.5-12 Units

Prerequisite(s): May be required.

Corequisite(s): May be required.

Advisory: May be required.

Term hours: 0-216 lecture and/or 0-648 laboratory depending on units attempted. These courses may be offered from semester to semester which are designed to meet the interests and needs of the students. Fee: May be required-Payable at Registration. Pass/No Pass or Letter Grade option. (CSU)

Media Arts Design

  • Given a variety of media arts design, web design, video, cinema, and animation processes, students will be able to demonstrate their knowledge of various computer graphics, cinema and time based processes, theory, and technical skills.
  • Given media arts design, web design, video, cinema, and animation materials, students will be able to effectively communicate content through the principles and elements of design.
  • Given media arts design, web design, video, cinema, and animation works and materials, students will be able to critically analyze the principles and elements of design for content and historical importance.
  • Students will develop artistic skills to visually articulate and comprehend the interconnection between media arts design, web design, video, cinema, design and culture.